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People do SEO to grow their business and make their network even bigger with time but above everything, they do SEO to gain big revenues for their business.
So, today we are going to discuss, how other businesses take SEO as an investment that gives them high returns in terms of big revenue.
How to Invest in SEO?
If you are a blogger or a content marketer then you know how it works and if you are new to SEO then let me explain to you how it works.
When you optimize a search engine in any form of content, video, audio, written work, or through youtube, etc, You give away your piece of content to search engine and then search engine such as google store it in their space for forever. So the age of your content is now immortal in there. When people find your content very helpful then search engines increase it's visibility to more people and when more people know about you and your work, you simply build your trust among them for the future resource of content for the same topic or niche.
This way, you build your network among people and this is your investment to SEO.
What is High Return On Investment through SEO?
Well if you optimize the SE there should be a soul purpose to it and that would be either brand yourself as an expert of that particular niche or you try to build a big network out of your network for your business. In both cases, you are trying to build a profession on search engine and the end game of that would be getting benefits from search engine platforms.
The more content you make on SEO, the more help you provide to people and then you get more visibility. Once you have thousands of people coming to your website to get some help. It means you can promote other people's business on your website too. So through Google Adsense, You set one income stream for life.
The second Income stream would be, Doing affiliate marketing through your website. When people come to your website for any kind of help, you can then provide the services of other experts in the same niche, so that they can have a solution instantly.
So the second stream will be "Affiliate Marketing" Through your blog post.
The third stream that you can set is Your own service or business. Once you have established an audience who knows you and the work you do, then you can easily sell your own service to those people for more help. This way you can establish your full-fledged business.
These three are the mainstream of income that you can make through your SEO and have it in the long term.
SEO is wildly known for "Making money in your sleep" because once your content is out there then it's your investment. The more people come to your website the more you make money.
This is the power SEO and that's the importance of content marketing.
Here are some statistics for content marketing importance:-
- 70% of marketers are actively investing in content marketing. (HubSpot, 2020)
- 78% of companies have a team of one-to-three content specialists. (SEMrush, 2019)
- 24% of marketers plan on increasing their investment in content marketing in 2020. (HubSpot, 2020)
Here are some statistics for SEO importance:-
- About 64% of marketers actively invest time in search engine optimization (SEO). (HubSpot, 2020)
- Almost all big businesses earn huge revenue through SEO every year.
So with that now you know, why SEO is a high return on investment strategy used by all big businesses and entrepreneurs.
Well, it sounds so simple but most people failed to maintain their status on SEO. Either they don't know the importance of SEO or they don't know how the Search engine like google algorithm works.
It's important to know, on which platform you are investing your content and how that platform works.
So if you want to make your SEO give high returns then you must need to learn about search engines and it's an algorithm.
Once you know all about it then you need to create the kind of kind of content people like and then you need to be consistent on it no matter what.
Note- Make SEO your daily habit like all other social media platforms. Create the latest & fresh content daily to get connected with more and more audiences.
All the very best for your SEO journey and I wish you get more audience sooner and faster.
Do check out all the helping content-related SEO and it's algorithm strategies here.
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