8 Factors that affect your search engine results

Factors that affect search engine results

Today we will talk about the factors on which your search engine optimization results depend. You might be doing everything that it takes to optimize the search engine but still, your content enables you to make the right traffic conversions. 

There is no use of making content in bulk if your content is not getting any traffic or making any conversions for your business and the reason all big business people invest so much in search engines because the search engine is the ultimate long game where they can make money in their sleep.  

Let's face the fact first, it's not easy to get in the top 10 results of the search engine page but it's not impossible either. Search engine like google does not entirely work on money, it works on quality too. So it's nothing like you have to be a big money holder to get in the top 10 results on the first page.  If your content is of super quality and it is google friendly, meaning you know approximately all about google algorithms and how it's work, then with those concepts you can easily come on the top of the search result pages. 

And that's SEO is all about. The real race is to come on the front page, inside the top 10 results, and the day you make that happen, you are going to take your business into another level.

So without delaying any more, let's talk about factors we can work on to get on the top of the search results pages. 

8 factors to work upon to get success in SEO (search engine optimization)

1. Page speed:- We have to start with the most common mistake and that is not caring about the page speed. Sometimes in order to give our page the best look, we occupied it with so many third-party integrations, and with that much load, our page takes extra time to get open.  
When people say every second is important, that's so true even in the Search Engine algorithm case. The opening timing is really very important if your page gets delayed even by just 10 seconds, ahh, it going to leave a bad impression on prospective and on the search engines.
Remember google is a service people use to get help and if you are optimizing google it means, you work for Google and if you are not performing well it means google is not performing well. So work like google will give you a good reward for working well and it going to promote you on the result page by giving you more visibility to your audience.  

So work on your page speed. Use Google search console or uber suggest to check your website page speed.  


2. Mobile User Experience:-  Sometime our website look so good on the desktop version but in the mobile version, it doesn't work that way.  If you will not work on your mobile-friendly website version, your website going to take take a lot of time in loading when a mobile user opens your site in their mobile and it will all go to the number one factor which is Speed. 

3. Topical Content:- The best way google read your content, it's in a very organized and more informative form. If you are writing about something make sure you cover all the topics around that information. Don't make your content long and complicated which makes people bonus back.
Always make your content more informative in every way. Make a big topic and add sub-topics to it and that's how you need to organize your content for easy and google friendly use. 
Always Remember " The more people like your content that much Google is going to like you". 

4. URL Length:- Make sure your URL looks short and sweet, easy for Google to index it. When somebody searches something on google, google instantly crawls for the information, and if your URL is clumsy and a big long mess, it will be hard for Google to index your page for that particular query. So always make sure your URL is short and sweet even for visitor impressions. 

5. Content length:- If you want to be on top, your content must be very helpful and informative with more keywords. And to accomplish that, you just need to make your content more lengthy than your competitor. But don't get lost in a way to make your content more lengthy. Your content quality must be very good. So be wise while creating your content.

6. Backlinks:- It is one of the most important factors. Backlinks give your content the authority to your website. It tells Google that your page is linked to other people's websites as well, it means your content is helpful and people are sharing your content. The moment your content becomes sharable and it actually gets shared that moment fall in love with your content. So make sure you provide the backlinks to your website to make it more visible. Backlinks have been the best strategies so far in order to get more visibility on search result pages. So make sure you do it the best way. 


7. Brand With Solution:- When do marketing of your business and you use the search engine to grow your business, make sure that your website help people with their problem. Your website should be branding the solution to your potential customer problems. Make sure you are the brand with a solution, not just one selling out machine. People come to google to get help and if you do that work for it, you are the best.


8. Security:- Make sure you enable your SSL certificate for your web page. It is the reputation of your business website. It should be secure. Otherwise, your website will e another scam. People will not trust you. Google will not promote such insecure site for make their visitor insecure. So do enable that on your website.



That's it, Now with all these above factors, your website is good to go. Fix all the above things and start working in postie direction.  Getting the top position on the search results is tough but not impossible. 

Remember "If it would be easy, everybody would have done it already" 

Make sure to share this content with the one who needs it the most and do comment for any more queries.


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