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If you are into blogging, selling, or in any online business then you know the value of search engines but what's more important is to know the value of backlinks your content has.
Backlinks are the brand certificate for your content to search engine - The more backlink your website gets the more it gonna rank good on search engine.
If you are an optimization Search engine then having a planned out strategy for gaining more and more backlinks is crucial. But if you don't have one and start out as a beginner this guide going to make you an expert on earning more quality backlinks for your website.
Here's a guide on How to Build High-Quality Backlinks in a Scalable Way
In old times, link building used to be a simple process - You just need to write articles and submit them on any article submission site, and then you get an external link to your website.
But nowadays when backlinks decide the fate of your website on search engine - It's no more an easier task to get on.
But nowadays when backlinks decide the fate of your website on search engine - It's no more an easier task to get on.
Backlinks have the power to grow your website, give it a high ranking on search engines, direct revenue to the business, and in branding your business in the most ethical & organic way.
That's why it's really important to know everything about the process of building quality backlinks for your website, and that's what we are here for, Let's dive into the step-by-step guide to earn backlinks for your blogs and website.
That's why it's really important to know everything about the process of building quality backlinks for your website, and that's what we are here for, Let's dive into the step-by-step guide to earn backlinks for your blogs and website.
When I said it's no longer an easy task - I mean that it could be as simple as "Asking out other website owners for the link" but it's tough to pass that request ahead because there are 100 like you sending and requesting the same to that particular owner.
And it becomes more difficult as a stranger for asking a favor from somebody else when an average person gets more than 90 emails a day - It's so obvious that your request might get ignored.
But don't worry, In this article, I have breakdown the process for you so that you can go through it one by one and make it happen.
And it becomes more difficult as a stranger for asking a favor from somebody else when an average person gets more than 90 emails a day - It's so obvious that your request might get ignored.
But don't worry, In this article, I have breakdown the process for you so that you can go through it one by one and make it happen.
STRATEGY 1:- Understand Why other website owners should link back to your content? What's in it for them?
The real and easy way to know about it is to ask yourself if someone else is asking for a backlink for you, will you just include their link to your website or would you check some factors as a website domain, quality content, Niche, and relevancy ??
The same thing they are will look after you request them for backlinks.
Therefore make sure that your website is worth linking to. If you are offering them what they actually want - they will gladly, without any doubt will link back to your site.
Like every part of marketing, it’s about knowing what they are looking for and speaking to that in your request. If you only talk about how amazing you are and miss the key points of what they are looking for, you’re likely to be overlooked.
Glorify the benefit of linking back to your website in your request:-
The reason why any blog accepts backlinks is ultimately to help themselves.
To get a link, you have to tell the site owner what benefits they will get.
Here’s a little secret: Most sites are looking for the same benefits, such as:
- content relevant to their site
- detailed content
- well-written content
- a legitimate site
Write Relevant and Competitive Content according to the website you wanna link from:- While you write for them don't neglect your own audience, indirectly you are writing for them.
There is a very simple way to solve this problem.
Write or create what you have to for your website and audience and then search for the website with the same topic discussed and then reach out to the website owner.
It will help you being relative to their content and when your content will only add value to their website - they will happily include your site link in their content.
Write Relevant and Competitive Content according to the website you wanna link from:- While you write for them don't neglect your own audience, indirectly you are writing for them.
There is a very simple way to solve this problem.
Write or create what you have to for your website and audience and then search for the website with the same topic discussed and then reach out to the website owner.
It will help you being relative to their content and when your content will only add value to their website - they will happily include your site link in their content.
Here’s a simple way to do that.
Type the topic of the keyword you’re looking to target into Ubersuggest and click “Search.”
Click on these titles to browse the articles, looking for:
- How many images does the blog post have?
- What is the word count of the blog post?
- What is the title?
- What is the featured image?
- What is the title tag and meta description?
Follow up with these tactics in your article:
- Include higher quality images than any of the competition.
- Have a higher word count on your blog post—or at least make every word matter.
- Write a more compelling title.
- Use an interesting featured image.
- Write a title tag and meta description that is more focused.
Essentially, your goal is to analyze the competition, then do everything better.
Now when you have it all on your site - It's time to make your request and make sure to make your pitch short - quick to read and understand what it is all about.
For example:-
Hi ABC,
I was checking out some of the article on your site and found your post about________(Niche)
Great stuff!
I couldn't help but notice you linked to the_______{Other resources in their website}
I couldn't help but notice you linked to the_______{Other resources in their website}
I also love that resource.
In fact, It inspire me to more thorough and up to date version . Here's a link in case you want to check out.
______________________________________{Link}
It might be worth a mention in your article.
Either way, keep up the awesome work!
Cheers
XYZ
In fact, It inspire me to more thorough and up to date version . Here's a link in case you want to check out.
______________________________________{Link}
It might be worth a mention in your article.
Either way, keep up the awesome work!
Cheers
XYZ
STRATEGY 2:- Don't fix something if it's not broken..
What I mean is that in this strategy you will notice the broken links in the website where you want your link to be added and if you tell the owner about the broken link in their site - They will thank you and you should take that opportunity for granted - Give them more.
Ask them to add your link in replace of that broken link as you have similar and up-to-date content. Because they will be having no choice then and there, they will add your link in replace the broken link with showing gratitude toward your service.
See, that's how you earn a quality backlink there.
So now I am gonna show you a step-by-step guide on what I explained above.
Find top 20 sites with your niche- I am gonna use ubersuggest cause I love it. Search for the keyword according to your niche and the topic you have covered in your blog. Analyze the results.
List out the top 15 to 20 Blogs with that keyword:- Your goal is to make a list of authority sites in your niche, and you’ll find that in the “Page Title/URL” column. Other columns include data for:
- The estimated traffic the webpage gets for the keyword
- The number of backlinks to the URL
- The number of social media shares on Facebook and Pinterest
This is all you need to do to create a list of 20+ authority sites in your niche.
Check the external link in those sites:- The #1 best way to get a link from a site is to find out what kinds of links are already on the site. If your content matches what a site is linking to, you have an excellent chance of getting a link yourself.
Finding outbound links and visiting those links gives you a solid idea of what a site is looking for. There’s no one right way to do this.
I like to take a look at the last 5 or so articles and check out the links.
Don’t just peek at the linked domains. Really analyze the links and the type of content they have.
Look out for link back opportunities by finding broken links in those sites:- It’s one of my all-time favorite techniques for getting links. Sites always appreciate it when you notify them of a link that doesn’t work anymore. And they’re almost always willing to give you a link to return the favor.
You’d be amazed at how effective this is, especially if you haven’t tried it. Simply letting a site know about a dead link and offering your link can be powerful.
Now you can find the broken links on their sites and request them to replace them with yours. It is as simple as it is.
Fine the broken link and replace it with yours.
Fine the broken link and replace it with yours.
STRATEGY 3:- Guest posting to get a link back.
Guest posts (or guest posting) are publishing an article on someone else’s website.
It’s that simple.
And people do this so they can get more brand awareness and traffic back to their own website (also known as referral traffic).
In one way or other, it is one of the most popular business models nowadays - Providing platforms to others and growing along.
There are websites & businesses that growing enormously on other people's work like Instagram - Billions of users and they are posting their stuff on it and making IG even a bigger platform, another example is amazon - Million of sellers - selling their product on it and making it even bigger business.
Guest posting works the same way - there are websites that gladly like to have guest posts rather than creating one.
It's the same as requesting for backlink but this time you are asking them to add your whole content to their website where you indirectly link your site to them.
Guest posting works the same way - there are websites that gladly like to have guest posts rather than creating one.
It's the same as requesting for backlink but this time you are asking them to add your whole content to their website where you indirectly link your site to them.
Seek Guest Blogging Opportunities
Last, but definitely not least, is My Blog Guest, a community of guest bloggers. Sign up for free and search for blogs accepting guest posts. Better yet, post your own information to say that you are looking to write guest posts on a particular topic so blog owners can find you!
The Best Times to Pitch a Guest Blogging Post
You won’t always have a golden opportunity to pitch a guest post, but there are certain things to take advantage of when they arise. These include the following.
- when a blog mentions you in one of their posts or on social media (Twitter, Facebook, Google+, etc.) - when the blog lists you, your business, or your product in one of its posts.
- when the blog specifically advertises they are looking for guest posts
- when the blog publishes another guest post
Now go ahead and make the best out of these strategies - Bookmark this guide to any time easy access.
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